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Press Release / Design / Best Kids Brands in India: Know All About Them

Best Kids Brands in India: Know All About Them

By Samrat Guha on November 23 2016 | 147 Views

Poonam Kasera is the statement fashion maker in Kolkata as well as in India. The latest trend in kid’s fashion, Minikin brings graphic prints, funky style with lots of drama and mostly comfort in its

Today’s fashion world is all about kids. The younger generation, small and tender is gradually becoming big to engulf the vast fashion industry by getting attention from designers, companies and of course parents. Undoubtedly the trend started from Hollywood. The way the little Suri Tom Cruise carries herself or Zahara Jolie Pitt flaunts her dresses they instantly became style icon of the ongoing fashion trends. Keeping the ongoing style trend on mind n number of fashion houses came up with different ideas to lure their little customers who are not so little when fashion senses are concerned.
Gini & Jony
This Indian fashion brand promoted by Lakhani brothers is capturing the market since 1980. The brand mainly sells their apparels through franchisee. They are having the company owned showrooms also. Gini & Jony is currently present in 106 cities with 200 exclusive brand outlets and other multi-brand stores such as Shopper’s Stop, Lifestyle stores, Pantaloons etc. Vibrant colors with umpteen designs define them best. Their festive collection speaks about tradition and culture while funky collection tells in some other way. Be it girl or boy fashion they speak in a bold way undoubtedly.
Minikin
Poonam Kasera is the statement fashion maker in Kolkata as well as in India. The latest trend in kid’s fashion, Minikin brings graphic prints, funky style with lots of drama and mostly comfort in its range of product. The colorful traditional outfits by this statement fashion house comprise dhoti, sherwani, kurtas, achkans and jackets in a remarkably handcrafted way. Keeping the comfort level in mind the fabrics Minikin selects for the tiny tots are absolutely congenial and child friendly. The indistinct patterns that is ‘in’ now in the fashion world resembling watercolor drawing makes a new trend in kid’s fashion grabbing the hand of Minikin. Denim and corduroy are equally popular this season and Minikin made these outfits with cotton, silk, linen and cashmere the ideal fabrics for all seasons.
Cucumber’s
This leading brand in the kid’s genre started merchandizing since 1960 with the kid’s undergarments brand Dora and now the continuous growth gave them the opportunity to become one of the leading kid’s brands in India. With a concrete strong distribution channel of 1200 distributors and 25000 retailers all across the country they earned the good reputation. Cucumber believes in quality and fashion trend. That is why they always go with non-synthetic hygienic products crafted for tiny tots from specialized yarns and softest materials. Their custom made creations provide a statement look to the kid’s wear.
Nowadays all are splurging millions of dollars on the kid’s fashion genre. Even the newbie in this industry is not shied away to spent his own moolah to create a new brand. New age moms are happy to splurge exorbitant amount to keep their kids stylish and the fashion retailers understood it very clearly. Gen Y kids are brand conscious, independent buyers as well as progressive in nature; this metamorphosis helped the fashion industry to grow up and to mature day by day.



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